The awareness plan needs to take the entire team into account, as cybercriminals study internal processes, exploit public information, and personalize messages to carry out their scams.

Just like at the Louvre, where a predictable password opened the door to a million-dollar robbery, in the corporate world, the use of weak passwords can be the entry point for cyberattacks.

Awareness management is still treated, in many organizations, as a reactive and sensation-based activity, such as conducting generic training, disseminating a statement and waiting for employee behavior to improve as a result. This approach, devoid of hard data, generates two central problems: First, the difficulty of demonstrating real impact, without clear metrics, it is almost impossible to prove that efforts have effectively reduced risk. Second, the allocation of resourc